Should You Use a Baby Sleep Consultant?

Jan 25, 2022
3 min read

Your baby’s sleep is certainly a complex thing and can be difficult to get your head around at times. Many families are now turning to sleep consultants or online sleep programs to help them understand their baby’s sleep needs. 

But what exactly is a sleep consultant? 

Let us help you understand the ins and outs of a sleep consultant—also called sleep coaches or sleep trainers. 

What is a baby sleep consultant? 

Someone who, like us, specialises in infant sleep. Usually they offer phone, email or in-home services in a one-on-one format. Just like our Sleep Programs, their main role is to guide parents to help their child to achieve better sleep overall. That’s everybody’s dream, right?

What does a baby sleep coach do? What’s the process? 

They will usually help you to achieve more consolidated night sleep through sleep training. They'll often do an initial consultation over the phone to assess your baby’s needs, then they’ll schedule time to work with you at home for a few hours and will then offer support after this initial meeting via skype, phone, email etc. 

Yes, I want more sleep!

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So, how does a Sleep Coach or consultant differ from the Little Ones Sleep Programs? 

When using a Sleep Consultant/Coach, they’re helping you to resolve a particular sleep issue that has arisen at that one moment in time. Our Sleep Programs cover months (or years) of your little one’s life so that you’re better able to maintain the sleep improvements you work hard to achieve. This also guarantees you’re always on top of your baby’s sleep needs, negating the need for further (potentially expensive) sleep consultations in the future. 

How is the support different at Little Ones compared to an at home Sleep Coach/Consultant?

Unlike a Sleep Coach, here at Little Ones we don’t do home visits, but we do make sure that you’re fully supported at all hours. We have our own certified Sleep Consultants who will answer any queries you have around the clock.

Once you purchase one of our Programs you then become part of a wider sleep community called the ‘Little Ones Village’—this is a set of age-specific support groups where thousands of parents from all over the world are getting help and support. This is facilitated by our trained sleep consultants, who respond to your questions day and night so you can feel supported at all times. 

How do I know if I need a sleep consultant? 

Choosing to follow a Sleep Program or work with a Sleep Consultant is definitely a personal choice for families, but one that is certainly becoming more common. 

We tackle everything from:

  • Night waking
  • Catnapping
  • self-settling
  • Early waking (We’re talking 4/5am wakes) 
  • Sleep associations / sleep habits
  • Awake times
  • Naps
  • Feeding

So, if your little one is waking a lot at night or has gone from pro-sleeper to pro-partier then we’d love to have a chat with you. Our Sleep Programs can certainly help to guide you in the right direction. 

What to look out for in a sleep consultant? 

We know what it’s like online nowadays—anyone can proclaim to be anything, so first things first, make sure your Sleep Consultant/Coach/Trainer is certified. 

Here at Little Ones all of our consultants are trained in baby sleep neurology and behaviour, age-appropriate settling methods and best sleep practices through our extensive internationally registered training programme. 

Little Ones is also endorsed and recommended by  Dr Kate Johnson, Ph.D. Sleep Physiology and postdoctoral fellow in the Department of Sleep Medicine at Harvard Medical School and SRI (formerly Stanford Research International). 

Before you make a decision, there are a few things to consider before investing in a Sleep Consultant…


They can cost an arm and leg (depending on the service you choose, this cost can be in the thousands). Then you have to think about the cost of any additional support after that. 

Little Ones is an extremely affordable alternative (approximately the cost of an email consult with a sleep consultant) for years worth of advice and support! 

Availability & Accessibility 

When you’ve got an unsettled baby that won’t sleep, the last thing you have is patience and time —you want help and you want help now, we hear you! 

Sleep Consultants work specific hours and with numerous families, often with a long waiting list, therefore their availability might not necessarily work for you and your family. 

Our Programs are just a click away and are easily accessible via our mobile app. Anyone can access our Programs no matter where you live in the world and our certified Sleep Consultants are there to answer any queries you have.

Our Ultimate Sleep Program can also be used up to 3 years, so if your baby’s sleep suddenly takes a turn for the worse, you’ve got the Program on hand to help you out. You can also refer back to it if you have other children later down the line. 

Before investing in a Sleep Consultant or an online Program, think about what it is that you want to achieve and what type of sleep approach is best for you and your family. 

What does sleep mean to you?

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